Little Trees Air Freshener


These air fresheners proved an efficient, high-quality solution to a common problem and soon they were flying off shelves. Orders started rolling in from all over the country and quickly gained a strong international following. Julius’ pioneering product has become a global symbol of freshness and quality. It has appeared in countless movies and television shows.

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The iconic Tree-shaped air freshener is known the world over as Little Trees but the story starts in the USA and it is from there that the air freshener took over the world.

Over 60 years ago, a milk truck driver in New York complained to Julius Sämann about the smell of spilled milk. Sämann had lived and worked in the Canadian pine forests researching the extraction of aromatic oils from pine needles. Using exceptional fragrances on specialty material, he soon invented the first automotive air freshener. Julius Sämann gave his product the shape of a pine tree, and the first Little Trees air freshener was born!

The Little Trees air freshener is now known all over the world. With its great range of premium fragrances and designs on the unique, instantly recognisable Tree shape, Little Trees has become a truly global symbol of freshness and superior quality.


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